The dreaded moment in an author’s book launch when social media was no longer pushing sales..
so i took a page out of the book I always use for my clients as their publicist and said:
you need to be out in the open and meet people in real life.
So I found some local events going on specifically for indie authors (authors are considered indie if they are published with a small press, small publishing house, or are self-published).
When I found out that there was a BOOK CONVENTION in Tampa…I was beyond excited.
I booked my spot and asked how many tickets were sold for VIP? They said 35 so I purchased 45 copies of my book to sell at the event accounting for 10 extra in case there was a higher demand, a huge rush of people, or I could utilize them for giveaways and promotional opportunities (I leave my book in random public places with a business card.)
I got there and was a little disappointed right away because they put me in the back of the room.
And the room was like a little bigger than a sardine can with all the authors inside of it.
The photographer hired for the event took our photo as a group outside the venue and we went in to begin the event.
Yet, the crowd never came.
People came but they were either there to support their favorite author or were looking for a particular genre (EROTICA had a big turn out but that’s no surprise) I made a joke to my mom about that and how my poetry collection contains a poem entitled Asexual Poem which is written to share my own personal sexuality and also help other aces feel safe. There is a stanza about nipple tassels though so I’m just saying my book does contain erotica if that’s your thing…
Other popular genres were fantasy and historical fiction. Poetry was not popular.
But I still loved being there. Among other writers. Seeing the entire experience from two perspectives. One as a poet who two years ago resigned from a job that made her sick in every sense of the word and who loved a young man so much she showed up every day just to find a reason to make him smile. Yet, a week prior to the event on June 5, I almost didn’t make it because of the near-fatal accident I was involved in on May 29.
I even got a mermaid pen with my purchase so I knew I had to get it. I haven’t read it yet but when I do, you know I will be sharing my review via The Smart Cookie Philes.
In a nutshell, I thoroughly enjoyed my time at the event because little did anyone know but the last time I wore that pink blazer was when I interviewed for that job…and actually I used to go down the street from the venue each month and attend FRVA meetings on behalf of the employer unpaid. So doing something like this, and being in the front of the room next to some very nice and cool pros at book signings, I felt entirely blessed and like God did a huge full circle moment in my life.
As a publicist, I definitely think more could have been done to promote the event, get people interested, or even get the local paper or news to cover it. Next year, they should hire me to do all the local marketing for the event because I totally would, and you would see crowds of people. Although, my hype man aka my dad was sick but his chatty nature would have definitely gotten many people to witness the selling of sticks and stones and formaldehyde perfume.
Here’s to growing and learning as an adult author (the market sure has changed since I was a teen) and to hopefully doing more local events once I get the new version of Sticks and Stones out to the world.
Shoutout to Eleanor Tremayne, her sweet husband, and Dante Dellamore for these amazing photos.
For more about the Tampa Indie Author Convention or Anytime Author Promotions, check out https://tampaindieauthorbookconvention.wordpress.com/
Lastly, if you or someone you know has run into an error voting for my book in the book of the year contest hosted by OnlineBookClub.org, you can report your errors or technical issues to Scott directly at
I say this as nicely as I can but the guy in charge really does not want me emailing on your behalf that you ran into a technical glitch. He’s gotten snarky with me several times via email recently. See below.
That’s all for now everyone.
Until next time, just keep swimming!